Marshall, Kimball P. <br/><br/>
Marketing information systems creating competitive advantage  in the Information  age / 
Kimball P. Marshall. 
 - 5th ed. 
 - New York:  Boyed Frasur,  c2013-2014. 
 - xi, 164p.:  ill.;, figs.;, tables.;  21 cm. 
<br/><br/> Includes index. 
<br/><br/> Dept. of Business Administration. 
<br/><br/><label>ISBN: </label>0877092907 
<br/><br/><label>Subjects--Topical Terms: </label><br/>External mkis data sources
<br/><br/><label>Dewey Class. No.: </label>658.4038011  / MAM