000 00702nam a22002297a 4500
005 20240526152720.0
008 240526b20062007ii ||||| |||| 00| 0 eng d
020 _a8131503275
040 _aBD-DhIU
_cBD-DhIU
082 0 0 _222
_a658.8
_bHOS
100 1 4 _aHoffman, K. Douglas
245 1 0 _aServices marketing concepts, Strategies & cases /
_cK. Douglas Hoffman.
250 _a3rd ed.
260 _aNew Delhi:
_bThomson,
_cc2007.
300 _axix, 588p.:
_bill.;, figs.;, tables.;, maps.;
_c22 cm.
365 _b300
_cBDT.
500 _aIncludes index.
521 _aDept. of Business Administration
650 1 0 _aAn overview of services marketing /
700 1 4 _aBatesson, John E.
942 _cBK
999 _c1290
_d1290