| 000 | 00646nam a22002177a 4500 | ||
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| 005 | 20240331130605.0 | ||
| 008 | 231208b19912003ii ||||| |||| 00| 0 eng d | ||
| 020 | _a0130336297 | ||
| 040 |
_aBD-DhIU _cBD-DhIU |
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| 082 |
_222 _a658.8 _bKOM |
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| 100 | 1 | 4 | _aKotler, Philip |
| 245 | 1 | 0 |
_aMarketing management / _bPhilip Kotler. |
| 250 |
_a11th ed. _bLow Price Edition. |
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| 260 |
_aNew Jersey: _bPearson, _cc 2010-2011. |
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| 300 |
_axxxvii, 705p.: _bill.;, figs.;, tables.; _c24 cm. |
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| 365 |
_b261 _cBDT. |
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| 500 | _aIncludes Index. | ||
| 521 | _aDept. of Business Administration | ||
| 650 | 0 | 4 | _aAnalyzing marketing opportunities. |
| 942 | _cBK | ||
| 999 |
_c18 _d18 |
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