| 000 | 00788nam a22002537a 4500 | ||
|---|---|---|---|
| 005 | 20240927131144.0 | ||
| 008 | 240927b20132014ii ||||| |||| 00| 0 eng d | ||
| 020 | _a978-0078112102 | ||
| 040 |
_aBD- DhIU _cBD- DhIU |
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| 082 | 0 | 0 |
_222 _a658.8 _bZES |
| 100 | 1 | 4 | _aValarie A. Zeithaml |
| 245 | 1 | 0 |
_aServices Marketing: Integrating Customer Focus Across the Firm / _cValarie A. Zeithaml . |
| 250 | _a6th ed. | ||
| 260 |
_aNew Delhi: _bMcGraw-Hill, _cc2014-2015. |
||
| 300 |
_axxviii, 711p.: _bill.;, figs.;, tables.;, _c24 cm. |
||
| 365 |
_b400 _cBDT. |
||
| 500 | _aIncludes index. | ||
| 521 | _aDept. of Business Administration | ||
| 650 | 1 | 0 | _aCustomer pereceptions of service |
| 700 | 1 | 4 | _aMary Jo Bitner |
| 700 | 1 | 4 | _a Dwayne Gremler ( |
| 700 | 1 | 4 | _aPandit Aiay |
| 942 | _cBK | ||
| 999 |
_c2107 _d2107 |
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