Header Logo

Services Marketing: Integrating Customer Focus Across the Firm / (Record no. 2107)

MARC details
000 -LEADER
fixed length control field 00788nam a22002537a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240927131144.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240927b20132014ii ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0078112102
040 ## - CATALOGING SOURCE
Original cataloging agency BD- DhIU
Transcribing agency BD- DhIU
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
Item number ZES
100 14 - MAIN ENTRY--PERSONAL NAME
Personal name Valarie A. Zeithaml
245 10 - TITLE STATEMENT
Title Services Marketing: Integrating Customer Focus Across the Firm /
Statement of responsibility, etc. Valarie A. Zeithaml .
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2014-2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 711p.:
Other physical details ill.;, figs.;, tables.;,
Dimensions 24 cm.
365 ## - TRADE PRICE
Price amount 400
Currency code BDT.
500 ## - GENERAL NOTE
General note Includes index.
521 ## - TARGET AUDIENCE NOTE
Target audience note Dept. of Business Administration
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer pereceptions of service
700 14 - ADDED ENTRY--PERSONAL NAME
Personal name Mary Jo Bitner
700 14 - ADDED ENTRY--PERSONAL NAME
Personal name Dwayne Gremler (
700 14 - ADDED ENTRY--PERSONAL NAME
Personal name Pandit Aiay
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Collection Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Copy number Koha item type
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 014334 1 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 014335 2 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 014336 3 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 014337 4 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 014338 5 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031631 6 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031632 7 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031633 8 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031634 9 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031635 10 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031636 11 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031637 12 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031638 13 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031639 14 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031640 15 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031641 16 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031642 17 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031643 18 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031644 19 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031645 20 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031646 21 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031647 22 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031648 23 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031649 24 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031650 25 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031651 26 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031652 27 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 031653 28 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032241 29 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032242 30 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032243 31 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032244 32 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032245 33 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032246 34 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032247 35 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032248 36 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032249 37 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library BA-Shelf-70 11/11/2025 Purchase from Mollicka 658.8 ZES 032250 38 Books
Last Updated on February 1, 2025
© Dhaka International University. All Rights Reserved
Staff Login