Header Logo

Strategic brand management / (Record no. 2835)

MARC details
000 -LEADER
fixed length control field 00557nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250222121826.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250222b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhIU
Transcribing agency BD-DhIU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8343
Item number KES
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller, Kevinlane
245 ## - TITLE STATEMENT
Title Strategic brand management /
Statement of responsibility, etc. Kevinlane Keller.
250 ## - EDITION STATEMENT
Edition statement 4 th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Persan,
Date of publication, distribution, etc. c2018
300 ## - PHYSICAL DESCRIPTION
Extent 590p.:
Other physical details ill.;, figs.;, tables.;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price amount 450
Currency code BDT.
521 ## - TARGET AUDIENCE NOTE
Target audience note Dept. of Business Administration.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Collection Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Copy number Koha item type
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032296 01 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032297 02 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032298 03 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032299 04 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032300 05 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032301 06 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032302 07 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032303 08 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032304 09 Books
      Department of Business Administration Dhaka International University Library Dhaka International University Library   02/22/2025 Purchase from Mollicka 658.8343 KES 032305 10 Books
Last Updated on February 1, 2025
© Dhaka International University. All Rights Reserved
Staff Login