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International Marketing / Philip R. Cateora.

By: Contributor(s): Material type: TextTextPublication details: New York: McGraw-Hill, c2009-2010.Edition: 13th edDescription: xxxii,702p.: ill.;, figs.;, maps.;, tables.; 23 cmISBN:
  • 9780071105941
Subject(s): DDC classification:
  • 22 658.8 CAI
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Includes index.

Dept. of Business Administration

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Last Updated on February 1, 2025
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